Fortune Magazine names Steve Jobs CEO of the Decade
While Fortune magazine named Jobs CEO of the decade (really, who could argue with that after seeing how well Apple performed this last ten years?) Leander Kahney from Cult of Mac interviewed a Ken Segall, former creative director at TBWA\Chiat\Day who revealed that Jobs initially hated the name iMac, even so far as to reject it twice along with about eight other names, four at the first submission, and four more at the second.
Although Jobs never got back to Segall about it, he ended up growing fond of the name and the rest is history.
Fortune supplements the appointment with testimonials from eight other high profile business executives about Steve Jobs which you can read here, starting with Intel's Andy Grove's.
